Your Marketing Reset – FREE live masterclass for brilliant women
swap sporadic referrals and busywork for streamlined, client-activating marketing in 2026
Tuesday 25th November at 2pm (UK time)
Your business did well this year but it felt messy, and signing clients required a lot more time and energy than you would have liked.
So, in 2026, you’re ready to go beyond sporadic word-of-mouth referrals and stop wasting hours on marketing that keeps you busy but doesn't attract enough dream clients into your DMs (and no longer feel like the best-kept secret in your niche).
During this FREE live masterclass with Q&A, you’ll learn the 5 high-impact shifts you need to make to promote your services more clearly, efficiently, and successfully so that your marketing brings you enough high-level, ready-to-start leads while giving you back hours of time and headspace every week
Your business has been profitable this year, but you want your marketing and client attraction to be smoother and more predictable in 2026
You’re a brilliant woman solopreneur or founder of a service-based business, and you’ve done pretty darn well in 2025. It was harder than you would have liked, though, wasn’t it?
Most of your clients still come through unpredictable word-of-mouth referrals – They’re nice when they’re there but you know full well you can’t rely on them, they’re not scalable, and your income dips whenever they go quiet. Instead, in 2026, you want to get in control of your lead generation and sign the right clients more consistently
Your marketing doesn’t feel worth the time you’re spending on it – It’s like something shifted this year: what used to work well or come easily is now… harder. So, you’ve been wasting hours creating content and showing up online, week after week, but it’s mostly brought you random likes, comments, and undecided leads (rather than what you really want: more perfect-fit, “I’m ready to pay you” prospects)
You often feel like the best-kept secret in your niche, and your target audience struggles to see the value of your services from the outside – Given the impact of your offers, your ideal clients should immediately see you as the expert. They often overlook you or pick your competitors instead, though. This year, you’ve wasted way too much time on calls with prospects who eventually told you “I’ll think about it” or ghosted you, sending follow-ups and DM back-and-forths, or even settling for low-vibe clients and regretting it. You know you deserve better! So, you’re ready to stand out as the only option in your niche and attract leads who already see your value, before they’ve even spoken to you
You have BIG goals for 2026. Maybe it’s scaling your business, working with better-paying clients, or “simply” gaining a few hours back every week to slow down, spend time with your loved ones, or treat yourself more often.
You already know you’re not going to reach those 2026 goals by repeating 2025 all over again.
But lately, you’ve been so busy working on your business that, instead of preparing for it properly, you’ve already been telling yourself “I just need to make it until Christmas”
This live masterclass is your reset button
During our hour together, you’ll discover:
The 5 high-impact shifts you must embrace to promote your services more clearly, efficiently, and successfully in 2026
What to leave behind and what to keep prioritising (because yes, the market and consumer behavior have changed, but human psychology hasn’t. If you get this wrong, you can’t expect strangers to come to you with “When can we start?” messages)
How to get more out of your marketing without necessarily adding to it, so that it brings you enough high-level, ready-to-start leads while giving you back hours and headspace every week
Is this live masterclass for you?
Let me get this straight: it’s NOT for anyone who isn’t selling their services at all (the best marketing won’t sell the wrong-fit offers) or who wants to keep doing more of the same—even when it isn’t working well—and magically expect different results.
But it is for you if:
You’re a brilliant woman solopreneur or founder of a service-based business
You’re not desperate, and you’re not new to this: you’re already running a profitable business and have the right services for your target clients. Now, you want to attract more high-level ones and sign them more smoothly in 2026
You’re prepared to look at your current strategy (or lack thereof) from a different perspective and do the work to go beyond sporadic word-of-mouth referrals, stop wasting hours on marketing that keeps you busy but doesn't attract enough dream clients into your DMs, and no longer feel like the best-kept secret in your niche
If that sounds just like you, you’ll leave this masterclass:
With a clear understanding of why, despite offering extremely valuable services, your marketing hasn’t helped you generate enough “I’m ready to start” leads lately—and how to change it in 2026 (or sooner!)
Grateful for bypassing costly marketing mistakes and, instead, getting to use your precious time and energy more intentionally and efficiently (not “posting more on social media and then complaining because the algorithm is against you”)
Feeling re-energised and excited to start showing up as THE authority that high-level clients can confidently invest in today
Meet your host, Giada Nizzoli
I’m the marketing message strategist and mentor for women becoming THE ONE their ideal clients want to hire.
Why am I running this live masterclass now? Because, this year, I’ve seen too many brilliant women:
Miss out on easier sales because they struggle to translate the impact that happens with their existing clients behind the scenes to those who haven’t yet paid them
Get burnt by gurus and self-proclaimed experts with a shiny personal brand but who were actually selling social media popularity, NOT teaching the kind of marketing that helps you sign high-level clients more easily
Force themselves to be everywhere, chase trends and random engagement, and embrace tactics that didn’t feel aligned, wasting plenty of time and energy
Downplay their brilliance to (subconsciously) be liked by online strangers—instead of helping their ideal clients see them as the authority they can feel confident investing in
Instead, with a background in an in-house marketing department, I value strategy and a bespoke approach, not fluff, vanity metrics, impersonal solutions, and babe marketer gimmicks.
So, fret not: this won’t be the kind of masterclass where you leave feeling like you’ve wasted an hour because you were told “just be yourself, and trust that your ideal clients will find you during a waxing moon”.
You’ll receive straight-talking sales and marketing strategy and advice that’ll completely shake up not just the way you promote your services but how you present and think about yourself.
Because it’s time for more women to show up as an authority and own their brilliance unapologetically in 2026 (and beyond)
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“I struggled to convey the value of my premium offer. I was making successful sales but only after calls or webinars which take up a lot of energy.
I could tell my messaging wasn’t doing justice to that offer but I was too close to it to figure out how to improve it.
(With Giada) we worked on my messaging and a plan of action, and I started using it to update my sales page, getting feedback from her afterwards.
I now feel like it sounds more me and is far more compelling for my target audience, and I’ve already sold it again. This has also motivated me to raise my rates.”
Jen Corcoran, LinkedIn trainer
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“My relevant network is growing at quite a pace, with 32 new connections in just 7 days since I started using my new brand messaging, all from my ideal audience.
I started getting my first organic enquiries on social media within the first month, and I got a client from my website for the first time less than a month after updating it with my new messaging.”
Rita Dyke, founder of Cabomba Content
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“She helped me refine my core message and more.
Before the consultation, I was unsure how to talk about my business, but Giada found the right words, drawing not just from her copywriting experience but also doing keyword research.
I can confidently say that working with Giada has been a game-changer for me.”
Julie Rawding, holistic online interior designer
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“I started marketing my services using my new positioning and messaging on LinkedIn too, even though I hadn’t been active for months and had less than 800 followers.
My ideal client booked a call with me after only one week”
Diana Lotti, website copywriter
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“I recently had a session with Giada and she is an absolute whizz at what she does.
She was very professional, and provided a fantastic consultation on my copywriting.
Giada was efficient, organised and the session was well structured with no fluff.”
Louise Fernando, business coach
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“I love working with Giada! She wrote the sales page for my recent launch of my new course and I was delighted to make over £11,000 on the first launch in 7 days!
This was in huge part to her amazing way with words where she manages to bring out the value of your offer and convey it to your audience.”
Rosie Parsons, personal brand photographer
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“Over time, it felt like our focus for services, solutions, offerings, how we help people (you name it) was getting broader and further away from our core self. I needed a fresh set of eyes and someone with a solid process to help me figure this out.
Once we had our initial call (with Giada), it was clear she had excellent processes and a defined approach on helping businesses like mine align themselves.
I'm just starting to implement some of the recommendations but I feel SO excited about how we are going to align ourselves from now on and that I have a blueprint to work from - something that feels right and keeps me focused on the main messages.
I also loved Giada's energy and confidence in stating the direction I need to go. Exactly the tone I needed.”
Kristina Witmer, founder of Witmer Group
Frequently Asked Questions
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On Tuesday 25th November at 2pm UK time (Central European Time: 3pm, EST: 9 am)
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This is a free live masterclass that’ll take place on Zoom. I’ll share the 5 high-impact shifts you must make in 2026 (or even better: sooner) to promote your services more clearly, efficiently, and successfully so that your marketing brings you enough high-level, ready-to-start leads while giving you back hours of time and headspace every week.
These will be practical changes you can start implementing over the next few days.
I’ll also share an option to do that with my guidance, for anyone who’d benefit from high-touch support.
We’ll end the masterclass with a live Q&A, an exclusive opportunity to get my eyes on your business, messaging, and marketing and to have your most pressing questions answered. So, make sure you show up live!
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Yes, the masterclass comes with a free replay that’ll be available for 7 days.
However, this obviously won’t involve personalised advice and the Q&A. So, to get the most out of this hour, you’re highly encouraged to show up live and ask me questions.
I want all attendees to feel like they have everything they need to start applying these 5 high-impact shifts
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The fact that you feel too busy to invest 1h on business strategy and development should immediately show you that something needs to change, and it won’t change on its own.
If the actual problem is that you already have a commitment on Tuesday 25th November at 2pm, you can watch the replay.
But other than that, investing 60 minutes of your time on this reset is exactly what will help you save several hours week after week in 2026 (bye bye, calls with prospects who don’t understand the value of your services, or wasting time on marketing that only brings you random likes rather than enough “I’m ready to start” leads)
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There are many brilliant marketers out there! Unfortunately, though, there are also plenty of ‘gurus’ and self-proclaimed experts selling social media popularity over strategic, client-attracting marketing.
So, if you have strong foundations in place (= the right services for your ideal clients) and what you’ve tried so far still didn’t work, my gut feeling is that:
It was all based on what worked for that specific person (and what worked for them is unlikely to work for your business)
It was surface-level advice (like “just be authentic”)
It didn’t take into consideration the recent changes in consumer behaviour and the overall market
Instead, the 5 high-impact shifts I’ll share during this masterclass are based on real-life data, market research calls, and actual psychology principles.
There won’t be any cookie-cutter solutions either, and I won’t push a specific method (like “You have to be on TikTok”): it’ll be about helping you shift and optimise your marketing in a way that works for you
2026 can be the start of your intentional, unwavering era—if you make it so
No more “I’ll wait until January” or “I just need to keep going until Christmas” (especially because… I’m only running this live masterclass once, on 25th November).
Start embracing these 5 high-impact shifts now so you can promote your services more clearly, efficiently, and successfully in 2026, with your marketing bringing you enough high-level, ready-to-start leads and giving you back hours of time and headspace every week.
And get a bespoke answer to your most pressing question during the live Q&A to be crystal-clear on how to apply them in practice, showing up and being seen as the authority that high-level clients would be crazy not to invest in