Entrepreneur before investing in a website copy audit

You know your website copy is NOT bringing you new clients and sales. You know it’s outdated and all over the place.

What you don’t know is HOW to fix it and where to even start.

Then, let a professional copywriter review it objectively and give you a bespoke plan of action to optimise it.

If you’re not quite ready to invest in done-for-you copywriting services, my website copy audit is the right solution for you.

Website copy audit: take it from “meh” to “heck yeah!”

“Do I need a website copy audit?” Only if this sounds familiar

As a fellow woman founder of a service-based business, you’re incredible at what you do and have the perfect offers for your ideal clients… but your website copy just doesn’t convey it.

  • Perhaps you had a go at writing it yourself even though you’re not a copywriter. Maybe you looked for the cheapest gig on Fiverr or used AI… and received some clunky words churned out without a strategy

  • Either way, those words don’t represent your business, and you’re secretly embarrassed to direct new leads to your service pages

  • Your copy and messaging are leaving your audience confused as to how working with you can benefit them and why they should choose you over every other competitor

  • As a result, your website copy just isn’t bringing you traffic and enquiries, and it isn’t helping you close sales

  • While you haven’t got the budget for done-for-you website copywriting services right now, you also don’t know HOW to improve your current copy on your own

Here’s the thing:

Frustrated small business owner before investing in a website copy review

your website copy should help you turn your dream audience into paying clients. So, every single day it isn’t doing its job, it’s costing you money

My website copy audit is for you if you’re ready to change that (and get the words on your website to work for you)

And the best part? You won’t have to do that on your own!

You’ll get to fix your copy with the 1:1 help of a professional website copywriter who specialises in magnetic messaging that connects and sells (that’s me! I’m Giada, by the way).

For a one-off investment of £500, choose up to 5 website pages for me to review so that I can give you bespoke feedback, guidance, and a plan to follow. Easy!

Richenda testimonial for a website copy audit

To make sure we’re on the same (website) page, what is a copy audit?

A copy audit is an unbiased review of your existing website copy (in relation to your business model, target audience, and specific goals) to see what’s working well and what isn’t—and show you how to improve it.

For example, some of the points I analyse when conducting my website copy audits are:

Giada running a website copy audit with a client

✅ Is your core messaging immediate and simple to understand?

✅ Does your above-the-fold website copy (everything your visitors can read before scrolling) communicate exactly what you do, who for, and how this will benefit them?

✅ Does your copy include all the elements needed to take your audience from prospects to paying clients, from pain points to addressing their most common concerns (and much, much more)?

✅ Have you used your SEO keywords correctly?

✅ Is your brand’s tone of voice consistent?

✅ Is your website copy easy to read, or are you making things harder for your audience?

✅ Does it offer a clear path and unmissable calls to action, or does it confuse your visitors and push them to leave empty-handed?

Most importantly, I’ll show you exactly WHAT you should do to improve everything that’s been secretly working against you.

Shannon's review on our website copy audit

So, what’s included in our website copy audit?

For a one-time investment of £500, you’ll receive:

An in-depth document with comments, feedback, and actionable suggestions (so that you know exactly what needs changing and how)

A screenshare video recording of yours truly going over these pages whilst explaining my suggestions

A checklist to help you put everything into practice without getting confused or overwhelmed

✅ Optional: should you have any questions after reviewing my website copy report, we can book a complimentary 30-minute consultation to answer them

Contents of a website copy audit

Oh, and just to make sure we’re still on the same page:

What’s NOT a website copy audit? What isn’t included?

  • Should I include specific suggestions, they’re yours to keep, of course.

    However, a website copy review does NOT involve rewriting your pages from scratch (if that's what you're after, check out my brand messaging and website copywriting services).

    An audit is about assessing and helping you optimise what you already have.

    So, I’ll identify what’s been working against you and spot any missed opportunities so that you can put my advice into practice and edit your copy accordingly (knowing exactly what needs changing and how)

  • I’ll definitely point out any obvious typos or grammatical errors, but a website copy review is so much more than that.

    It’s about the strategy behind your words. We’re talking about marketing and storytelling tactics to get your ideal clients to click your “Book now” button whilst performing a celebratory dance!

  • I “only” deal with the words side of things, NOT technical SEO aspects like website speed or Schema markup. Also, once again, a website copy audit is about reviewing and improving what’s already there.

    If you haven’t used any keywords at all, I can’t research them from scratch like I would through my website copywriting services.

    But if you did include keywords in your website copy, do let me know when you complete my project planner! I’ll check if you used them correctly and recommend ways to optimise them so that you can start ranking higher

“I’m ready! How does this website copy review work?”

Simple: fill in my application form. Your answers will help me make sure that a website copy audit would indeed be the right investment for you at this stage.

If your application is successful, I’ll send you the invoice and contract to reserve your spot. Then, that’s when the magic will happen

1. You’ll receive my simple project planner to fill in so that I can learn all about your business, challenges, and goals

(for example, your target audience, top competitors, whether or not you’ve used any SEO keywords, and more)

2. I’ll then put my thinking cap on and get my copywriting juices flowing to review your website copy (up to 5 pages)

3. Within three working days, I’ll send you the document with bespoke feedback, your checklist, and the screenshare video recording.

That way, you can start diving into them and put my actionable tips into practice!

Should you have any questions, we can book a complimentary 30-minute consultation to go through them

Sophie's website copy audit review

Improve your website copy confidentlywithout feeling lost or overwhelmed

Giada performing a website copy review

You don’t have to keep wasting HOURS trying to figure it all out on your own (or leaving this at the bottom of your to-do listagain).

With my website copy audit, you’ll get strategic advice from a professional copywriter and a step-by-step plan that’s a breeze to follow and implement.

Time for your website copy to start WORKING for you, don’t you think?