Giada offering brand messging and website copywriting services to a client

🧲Magnetic Message & Web Copy Makeover✨

You have the PERFECT services for your clients but they don’t always get it. And your website copy? It just isn’t bringing you any new leads and sales.

It must be tiring doing all the heavy-lifting then, from attracting your target audience to answering the same questions in DMs or emails and jumping on calls with everyone (oof!).

So, let’s change it with magnetic brand messaging and website copywriting services to cut through the noise, connect, and convert.

Start relying on website copy that actually attracts you ideal clients, and go from “just another option in your niche” to “THE go-to solution in their eyes” in 3 weeks🔥

It's not you! You're being sabotaged by your muddled brand messaging and directionless website copy

Just between the two of us, do any of these sound a little too familiar?

❌ You’re not attracting as many premium clients as you’d like, and most definitely not through your website

❌ You used the cheapest website copywriting services you could find or wrote it yourself. Now, you realised it’s been holding you back: your copy hasn’t been helping you stand out against your competitors or actively generate sales

❌ You’ve mainly been relying on unpredictable referrals, time-consuming cold outreach, and lots of social media content that gets lost in the algorithm

❌ When you search your type of services, you only see your competitors’ websites on Google. No wonder your target audience hasn’t been finding you!

❌ You don’t know what to post to get direct leads and sales—not just likes—through your marketing content

❌ You often meet resistance or get ghosted by prospects because they see you as “just another option in your niche”

❌ Deep down, you feel like that too because you can’t explain what sets you apart. So, you struggle to talk and write about your business in a way that makes your dream audience go, “Where do I sign up?”

Frustrated small business owner before investing in professional website copywriting services

I promise I haven’t been spying on you. I just hear those problems A LOT when talking to new clients.

And no: using AI or looking for the cheapest website copywriting services on Upwork ain’t gonna fix them. Neither is tweaking your brand messaging and website copy on your own… again (let’s face it: it’s hard to read the label from inside the jar, let alone write it).

Because if you want some actual results, what you need isn’t just “some words” or a temporary patch. 

And guess what? I have the right long-term solution for you: the 🧲Magnetic Message & Web Copy Makeover✨

Giada offering her website copywriting services

You DESERVE a magnetic brand message that attracts your dream audience—and strategic website copywriting services to take them from prospects to paying clients. Consistently.

Once we team up through my brand messaging and website copywriting services, we can change your current situation by implementing the 🧲5 Pillars of Magnetic Marketing🧲, all working together for you:

🧲 Magnetic messaging that positions you as THE go-to solution in the eyes of your ideal client (not just “A business coach”, “A photographer”, “A graphic designer”… The ONLY choice!)

🧲 A strategic and repeatable brand story woven around your ideal clients and the transformation THEY will experience when working with you (because… psst! That’s what they’re actually buying)

🧲 Powerful website copywriting services that cut through the noise, connect, and convert—even when you’re sleeping or enjoying some well-deserved time off

🧲All the right SEO keywords to help your audience find you organically on Google when they’re looking for your type of business

🧲Bespoke guidelines and frameworks so that you can keep your brand story and messaging consistent EVERYWHERE, amplifying them through your content

That’s when you can attract your audience organically and turn them into clients more easily (instead of wasting HOURS in the DMs or on random calls every week).

And once you start following your new frameworks… did I mention it’ll also be a breeze to come up with effective content ideas for your marketing? And use them to take even more people from prospects to paying clients?

By the way, have you met your new website copywriter?

If you’re new around here, HI! I’m Giada, the brand messaging strategist and website copywriter for service-based women entrepreneurs.

Why on earth should you listen to me?

I specialise in helping women founders and service providers in your same situation

Through my brand messaging and website copywriting services, I have:

  • identified exactly what had been holding my clients back or working against them*

  • clarified their core messaging* so they can attract clients who want to work with THEM and them only

  • reached Google’s first page countless times

  • helped them get clarity and feel CONFIDENT when talking and writing about their badass business

    *Trust me: it’s completely normal that you’ve been struggling to identify these on your own,
    even if I’m sure you’re INCREDIBLE at what you do!

    You’re just too close to your business, and as I always say: it’s hard to read the label from inside the jar (let alone write it).

    That’s one of the main reasons why other women entrepreneurs chose to invest in the external help of an expert—moi and my brand messaging and website copywriting services

I actually walk the talk

Confession: I only have a humble Squarespace website.

But the copy on it? That’s what’s been helping me attract my audience organically and turn them into clients (yes, I used my own website copywriting services).

And when I create content for my business—from my newsletter to blogs and social media posts—guess what I use? 

Yep, the same brand messaging and storytelling frameworks that I’ll be personalising for you

 
Testimonial on my website copywriting services
 
 
Magnetic Message & Web Copy Makeover offer
 

Brand messaging & storytelling + on-page seo
+ website copywriting services + custom frameworks (and more!)

Visual overview of the Magnetic Message & Web Copy Makeover and its website copywriting services

With my VIP offer, we’ll strategise and collaborate so that I can create a magnetic brand message and storytelling strategy for you. Then, I’ll use them to craft your spanking new, SEO-friendly website copy. 

NOT the kind of generic website copywriting services that describe your business and feel like a placeholder! 

We’re talking about words that actively attract your dream clients, position you as THE go-to solution, and actually SELL your services.

Here’s a breakdown of everything that’s included in the 🧲Magnetic Message & Web Copy Makeover✨

  • Let’s make your core messaging magnetic and fine-tune your brand story.

    When your audience is exposed to a story, their brains produce chemicals like cortisol (which helps create memories), dopamin (emotional response), and oxytocin (empathy).

    Basically, the right brand story will create a connection with your ideal client and help them remember you.

    So, I’ll craft the most compelling narrative: how your ideal cllents will go from their current pain point to their “happy ending” after investing in your services.

    Then, I’ll create your core brand messaging around that transformation. That way, choosing YOU will be a no-brainer (sorry, competitors)

    ✅ Initial consultation and strategy development

    ✅ Briefing document for you to fill in so that I can learn all about your brand, current situation, and positioning

    ✅ Full review and additional research from my end (review mining, voice-of-customer research, and competitor copy analysis) to find the best way to make you POP

    ✅ 1:1 session to shape your new messaging

    Brand messaging & storytelling creation including:

    ✅ Storytell to Sell framework: personalised brand story articulating what you do in a way that positions you as THE go-to solution in the eyes of your ideal clients. You’ll get to use this repeatable framework to shape all your marketing and communications, from social media posts to newsletters (no more muddled messaging, guesswork, or wasting HOURS coming up with new content ideas from scratch!)

    ✅ Magnetic Messaging framework and guidelines: simple, personalised guide to keep all your future content aligned and consistent (for you and/or if you ever outsource any aspects of your business). That way, your powerful message won’t get lost in translation. Instead, it’ll be easily absorbed and remembered, no matter the medium

  • We don’t want your audience to only see your competitors on Google, do we?

    Let’s also use your new copy to make you searchable and discoverable so that more aligned clients can find and reach out to you!*

    ✅ In-depth keyword research to identify the strongest opportunities to attract your audience organically

    ✅ Keyword list creation to inform your websit copy and provided to you for reference and future use

    *keep in mind that nobody can guarantee a first-page ranking, and SEO takes time to kick in. Still, I’ve reached that first page countless times for my clients (and myself). And, of course, the sooner you start, the sooner you can set yourself up for success

  • Time to replace your current words with website copywriting services that actually work.

    Get ready to cut through the noise, connect with your ideal audience, and convert them into clients more easily!

    ✅ New SEO-friendly website copy to boost conversions: position yourself as THE go-to solution in your niche, attract your dream clients, and let yout website copy SELL for you
    [up to 5 standard pages - This doesn’t include long-form sales/landing pages. Additions and sales/landing pages priced on request]

    ✅ Delivered as Google Docs with simple visual wireframes to help you get the most out of your copy when it makes its way onto your website (nobody wants to read a huge block of text!)

    ✅ 2 rounds of feedback and revisions via Google Docs (available for 2 additional weeks) to make sure you’re super happy

  • ✅ Condensed and strategic social media bios to complement your new website copy and reflect your magnetic messaging: optimising a limited character count to attract your dream clients into your community and communicate your unique value—fast!
    (Instagram, Facebook, Pinterest, Twitter, TikTok bios, and/or LinkedIn headline)

    Psst. To really make the most of your new SEO-friendly copy, you can’t just upload it and forget about your website! You must feed it with fresh new content regularly to help it grow and gain traction on Google. The best way? Blogging!

    ✅ Boost Your Business by Blogging - eBook - Beginner-friendly guide to help you amplify your message, get found by even more prospects, increase your lead generation, and position yourself as a thought-leading expert in your field

Investment: £2222
(payment plans available)

Which let’s be honest: it’s a no-brainer! I’m confident you’ll make it back in no time thanks to all those additional website sales.

AND let’s not forget about the ones you’ll increase across all your other platforms once you start following your new storytelling and brand messaging frameworks

 
Katherine's testimonial on my website copywriting services
 

  • ✨ EVERGREEN EMAIL SEQUENCE

    Have you got a lead magnet and a newsletter but NOT a welcome sequence? Then you’ve been missing out on oh-so-many sales!

    An email sequence is the strategic bridge between the two—and it’ll convert more subscribers into clients, selling on evergreen for you.

    Package of up to 5 welcome emails (planned around your existing lead magnet and core offers): £500

    ✨ ADDITIONAL DELIVERABLES

    Depending on your unique situation and goals, you might benefit from other add-ons (like copy for more than 5 pages, an eBook-style lead magnet, longer landing pages, etc.).

    We can discuss any specific scope additions during our initial consultation (£99).

Let me clarify something: the 🧲Magnetic Message & Web Copy Makeover✨...

… is NOT for you if:

❌You don’t know who your target client is—or are tempted to say “everyone”

❌ You expect me to fix your entire business model (I’m here to help with messaging and copy to sell the services/offers you already have)

❌ You need help with technical SEO (as a copywriter, I only deal with keyword research and on-page SEO) or with uploading the actual copy (I deliver it as Google Docs with wireframes, so that you or your web designer can easily copy and paste it)

❌ You run an eCommerce

❌ You’re only after “a bunch of words” churned out without a plan rather than strategic website copywriting services informed by powerful brand messaging, storytelling, and SEO foundations (and that actually drive sales)

❌ You’re not able to invest time in following my briefing method (which is designed to obtain the very best results for you) or answering my quick questions when I’m working on my website copywriting services for you

❌ You're looking for “the hired help” rather than a consultative partner with real expertise. To create messaging and website copy that work and sell for you for years to come, we’ll need to follow my proven process!

… is for you if:

✅You’re a woman founder of a service-based business 

✅ You’re already clear on who your target client is and exactly what services/offers you’re delivering

✅ You can’t wait to attract clients who see you as THE go-to solution and want to work with YOU (and you only)

✅ You practise what you preach! Just like you expect your clients to invest in your services, you’re excited and beyond ready to partner with an expert (and invest in strategic brand messaging and website copywriting services that actually attract your audience and turn them into clients)

Sounds like you?

Keep reading to discover exactly what our collaboration will look like!

Your transformation: from "just another" to "THE go-to solution"… in 3 weeks

So, how can you get started with my brand messaging and website copywriting services? Simple:

STEP 1 - Fill in my Discovery Form

… to tell me about your business, share your current challenges and goals, ask questions (if relevant), and apply for an initial consultation and strategy session with a personalised blueprint (£99 - compulsory).

If your application is successful, I’ll send you a link to book the best time slot for you

STEP 2 - The initial session and blueprint

Mind you: this is NOT a traditional discovery call or virtual cuppa! After reviewing your form answers, I’ll ask you all the right questions to understand exactly what’s been holding you back from a messaging and website copy point of view. We can also discuss whether you’d benefit from any extra pages or add-ons.

I’ll then create an actionable blueprint to show you what needs changing so that you can start moving towards your goals. If we’ve talked about add-ons, it’ll also detail the scope of the right package for you and a custom quote.

This blueprint is yours to use however you please. If you then choose to use it to work with me by investing in the 🧲Magnetic Message & Web Copy Makeover✨ I’ll remove the initial £99 from the overall price. Easy!

My promise and your money-back guarantee:

Usually, the Discovery Form is enough for me to tell whether or not this would be the right investment for you at this stage.

However, if during the consultation I realise you’re not the right fit for my brand messaging and website copywriting services, I’ll ALWAYS let you know and send you a refund.

Basically, you’ll get all your consultation money back:

  • If I can’t help you

  • If we end up working together

So, what have you got to lose?

(Nothing. The answer is nothing 😉)

STEP 3 - Our fab collab (exciting!)

Once you’ve reserved your spot and paid the deposit, I’ll send you the briefing document to fill in before the start of our programme.

That way, we’ll waste no time during our 3 weeks together!

Week 1: 

  • Briefing document review and additional research from my end

  • 45-minute 1:1 session and brand messaging discussion

Week 2 and 3:

I’ll write your brand new website copy and deliver it before the end of the 3rd week, together with:

  • Simple wireframes

  • Keyword list

  • Storytell to Sell framework

  • Magnetic Messaging framework

And your bonuses:

  • New social media bios

  • Boost your business by blogging - eBook

You’ll then have up to 14 days to request up to 2 complimentary rounds of revisions

FAQs on my brand messaging and website copywriting services

  • Yes!

    You can either pay everything upfront or split it in

    • 2: 50% upfront to reserve your spot, and 50% 2 weeks after the project’s starting date

    • 3: a third upfront to reserve your spot, a third on the first day, and then 2 weeks after the project’s starting date

    at no extra cost!

  • That’s absolutely fine!

    £2222 is the investment for my standard package, but we can discuss additional pages and extras during our initial consultation.

    You’re welcome to share your budget with me through the Discovery Form, too: I’ll keep it in mind when we talk about additional website copywriting services and options

  • Because my initial consultations are nothing like traditional chats to understand if wE’rE tHe RiGhT fIt. In fact, that’s the job of my Discovery Form!

    It’s what allows me to understand your unique situation and figure out if the Magnetic 🧲Message & Web Copy Makeover✨ is indeed the right option for you (and you can use it to ask me questions too, if you want).

    I invest time in analysing your answers, positioning, and current website copy to prepare for our session.

    So, I only offer my initial consultations to business owners I’m CONFIDENT would benefit from the 🧲Mangetic Message & Web Copy Makeover✨—and who are action-takers and serious about collaborating 🔥

    After that, you’ll receive a custom blueprint packed full of value, showing you exactly what’s been working against you from a brand messaging and website copy point of view (and how to fix it).

    You can obviously use it however you please. But if you choose to use it to get the 🧲Magnetic Message & Web Copy Makeover✨? I’ll remove the initial £99 from your first invoice. Simples.

  • Oh, goodness, no. NOT AT ALL!

    We’ll use your real story, of course.

    But we’ll reframe it and tell it in a strategic way to boost conversions (hint hint: we’ll make your ideal client the protagonist and show the transformation they will experience when they work with you).

    I have a proven framework for this!

  • It depends.

    The 🧲Magnetic Message & Web Copy Makeover✨ is also for you if you sell:

    • digital products or online courses

    • a main type of physical product

    However, at this stage, we wouldn’t be the best fit if:

    • you sell SaaS

    • you run an eCommerce with lots of different products

    If in doubt, tell me all about it when you fill in my Discovery Form

  • Then you’ll get to launch it with strategic copy and all the right frameworks to maintain your brand messaging consistent. Exciting!

    And because I deliver all my website copy with simple visual wireframes, it’ll be a breeze to give them to your new web designer so that they can use them to inform their visual choices.

  • Of course!

    Women service providers are my main clients, but I’m happy to work with people of all genders (as long as they’re the right fit for this programme)

  • Book your spot as soon as you can because my availability is limited.

    I don’t outsource any parts of the process. So, to give you the best results during our collaboration, I only offer the 🧲Magnetic Message & Web Copy Makeover✨ to one new client at a time.

    So, I recommend booking your spot ASAP if you don’t want to wait too long.

    Don’t worry, though: we can still use that time to get the briefing document and everything else ready. That way, you won’t have to rush, and we’ll then be able to get cracking straightaway.

    CAN’T. WAIT.

Review on my website copywriting services.png

This can be your reality in only 3 weeks

Picture this:

Giada strategising as part of her website copywriting services with a client

😎 Premium clients are coming to you because you have a magnetic brand message and story that make you stand out against EVERY. SINGLE. COMPETITOR.

😎 You get breaks, your website copy doesn’t. Whether you’re focusing on other aspects of your business or enjoying a spontaneous holiday, your website copy is still working in the background, selling for you

😎 You have the BEST chances of popping up on Google when your audience is looking for your services

😎 Your website copy is also answering questions and pre-qualifying your leads. So, you no longer find yourself on so many pointless calls with time-wasters or wasting hours in the DMs (pheeew)

😎 You’re more strategic with your marketing: you no longer have to rely on those unpredictable referrals, time-consuming cold outreach, and social media alone

😎 Your content creation has become oh-so-much easier and effective! You’re now following your storytelling and brand messaging frameworks to come up with an ENDLESS supply of content ideas

😎 Your dream clients see you as THE go-to solution for them (hello, higher-quality leads and easier sales!)

😎 You finally feel like it, too: you can now talk about your business clearly and confidently. You know exactly what sets you apart and are always telling a consistent and compelling story that SELLS. You feel re-energised and unstoppable

Those 3 weeks will pass either way. The real question is: will you let your current situation stay the same, or are you gonna take action NOW to kickstart this game-changing transformation? 

“Can I just ask a quick question on your brand messaging and website copywriting services first?” | Discovery Form (it’s YOUR time 🤩)